Google releases Ad Manager

Google has launched a new product from their ad management suite, called Ad Manager. This free and currently beta service is a framework for webmasters, helping them to sell their ad space. It sounds like an interesting offering for all those who directly sell their ad space on some of their sites. Google in return would then make money simply due to the chance that you will (completely optionally) accept their AdSense ads to show whenever you don’t have advertisers yourself.

Google Ad Manager seems to have been in development at Google at least since late 2006.
If you have an AdSense account, you can sign in to Ad Manager today. If not, apply for an AdSense account now. A Google AdSense account is a technical requirement for creating an Ad Manager account.

Ad Manager can help you sell, schedule, deliver, and measure both directly-sold and network-based inventory. It offers an intuitive and simple user interface, Google serving speed and reliability, and significant cost savings. Best of all, Ad Manager can be optionally integrated with Google AdSense to offer you an automated way to maximize the revenue of your unsold and network-managed inventory.

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